Almost every professional that’s online has heard of or uses LinkedIn. This social network differs in its usage from all others, and is a hub for business professionals. The advice and information that are shared on this network are only a minute detail of what it can do for your freelance career. Whatever freelance work…
As a first-time small business owner, posting on social media is certainly on your to-do list. Admittedly, it’s just not very high up there. After all, your immediate goal may be local marketing. You don’t need the whole world to find you yet. Once your company grows though, you will want to expand your customer…
You use Facebook to connect with old friends and family members. It’s a place to showcase your life; to share statuses, pictures, and events. You can even kill time and play games there, cementing bonds with your other buddies. On the business side of things, Facebook can actually be a valuable money-making tool. If you…
The rules of successful business marketing are constantly changing. This means that, day by day, you need to make sure that you’re keeping up with the times in regards to the newest marketing trends. Whether you’re a brick and mortar business, an e-commerce store, or a one-person business, you need to work to make sure…
Whether you’re a large company or a one-man or one-woman show, there are ways to grow your business with the help of Facebook. In 2016, the social media platform had nearly two billion active users. It’s no news to you that everyone and their grandmothers (semi-literally, to the chagrin of many of us) are on…
Over the last two years, I am fortunate to have grown an audience of over 100,000 fans on the Facebook page for one of my blogs. Along the way, I’ve learned some truly genius tips for building a community on a Facebook fan page. Today, I thought I’d share a few gems with you. 1….
The picture below sums up this post fairly nicely. In the last 60 days, Pinterest has sent 237,806 people to my website, while Facebook has only sent 61,141 people. If you aren’t much of a math whiz, then I’ll break it down and say that Pinterest performed nearly four times better than Facebook. While the…
It can be easy to think that running a social media campaign is as easy as setting up a Facebook Fan page and posting your stuff, but you will soon recognize that this method is less than effective. In fact, we really shouldn’t discuss social media at all until we discuss the objective for a social media campaign….