Any nerd can tell you that SEO means “search engine optimization” but in a more practical sense it means that you have to do a lot of unexpected things in order to be ranked high on Google. Since Google traffic often amounts for over 80% of a website’s traffic, SEO is as big of a deal as you…
It can be easy to think that running a social media campaign is as easy as setting up a Facebook Fan page and posting your stuff, but you will soon recognize that this method is less than effective. In fact, we really shouldn’t discuss social media at all until we discuss the objective for a social media campaign….
For those of you who haven’t heard of Affiliate Marketing – let me tell you. Businesses have affiliate agreements to pay a certain amount of money for marketing or advertising their product on your website. This is a great option you should consider if you have a site that recommends a lot of products for…
Internet marketers spend so much time discussing Google search SEO that I think we often overlook some of the other large and valuable search engines. Podcasting is the core of my brand, so I care very much about how my podcast ranks in iTunes. Over the course of the last year, I have watched my…