Determining the focus of your niche can be daunting and overwhelming. Nathan & Julia talk through how to start and progress in niching your channel up or down as a content creator. Main Topic: Niching Up or Down 03:34 Channel Niche Progression07:40 When to Niche Up or Down14:30 How to Assess a Change
Read anything good lately? Julia gives her current favorites for business, life, and YouTube. Drop your favorite reads in the Income School Community! Main Topic: Julia’s Best Book Recommendations 01:41 The YouTube Formula by Derral Eves02:07 YouTube Secrets by Sean Cannell02:14 Super Fans by Pat Flynn02:35 Never Lose a Customer Again by Joey Coleman04:12 Digital…
We’re shocked! We’ve been Beta testing YouTube’s long-awaited Test and Create A/B Thumbnail Tester and found some results that completely took us by surprise. Main Topic: YouTube’s Test and Create A/B Thumbnail Tester 01:39 A Very Special Test06:01 Why Is This a Problem?15:07 What About Small Creators?
It’s not very often that Nathan and Julia find themselves on completely opposite sides of a YouTube discussion, but that’s exactly how this topic started. Listen in as they discuss the one thing they wish they knew when starting on YouTube and how the solution is really the same thing. Main Topic: What I Wish…
It’s not very often that Nathan and Julia find themselves on completely opposite sides of a YouTube discussion, but that’s exactly how this topic started. Listen in as they discuss the one thing they wish they knew when starting on YouTube and how the solution is really the same thing. Main Topic: What I Wish…
These small fixes can make a huge difference. Does your channel need them? We recently reviewed a couple dozen youtube videos and noticed some patterns. Some of these fixes take less than a few minutes and might be the key to unlocking more views. Main Topic: Small Fixes That Could Be Holding You Back (Video…
It’s easy to get stuck in the research phase. Let’s talk about how to get out of it and what it looks like for different types of channels – even entertainment channels! Main Topic: Defining and Executing the Research Phase of Video Production 02:26 Planning v. Research v. Ideation08:01 When to Move On11:41 Research Includes19:32 …
“They say filmmaking is problem solving. If you don’t have problems while you are filming it’s because you don’t recognize the problems.” Cody, our super talented video editor, joins Julia and Nathan as we continue the discussion on dealing with those moments where filming sessions just don’t turn out as planned. Main Topic: Our Biggest…
It’s been said that “failure is inevitable” and content creators working with technology definitely know that sting. For all it’s wonders, sometimes tech just doesn’t operate as planned. In this episode, Nathan & Julia identify different points of failure YouTube creators often face and possible way to mitigate them. Pelican case recommendation here. Main Topic:…
This week, Nathan and Julia discuss the lesser prioritized art of creating a good thumbnail, how much it should reveal, and ways to evaluate your thumbnail. Listen in and share your thoughts in the Community comments. Main Topic: The Complexity of a Good Thumbnail 01:23 Creating Good Thumbnails04:28 Over Explaining vs Under Explaining12:26 Scroll Stopping19:03 …