Determining the focus of your niche can be daunting and overwhelming. Nathan & Julia talk through how to start and progress in niching your channel up or down as a content creator.
Main Topic: Niching Up or Down
03:34 Channel Niche Progression
07:40 When to Niche Up or Down
14:30 How to Assess a Change
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Nate is out to do some Myth-Busting on the relevancy of click-thru rates. Together with Ricky and our newest team member, Julia, they’ll discuss why your click-thru rate may not be telling you what you think. They also discuss potential pitfalls in promoting videos externally and copyright considerations in collaboration videos. Main Topic: CTR is…
Nate debunks myths about commenting on other YT channel’s videos and discusses circumstances where this actually could be helpful. He also talks about finding and using your unique advantage or circumstance as a creator. Main Topic: Comment Exposure 00:25 Commenting on Other Videos 03:30 Authentic Bridge Building 05:58 Commenting for Exposure 08:33 Comment Favoring 13:27…
Feeling lucky? Nate analyzes a channel that has experienced rapid growth for a young. He covers what pieces are going well, what might just be good luck, and what things you can replicate for on your channel. Main Topic: Luck & YouTube 00:33 Channel Review/Case Study 04:56 Breaking the Rules 10:10 Presentation 14:29 Potential Issues…
Nate reviews a kid-focused art channel that seems to have plateaued. He discusses the metrics he suspects are contributing as well as actionable steps to break out of the slump. Main Topic: Kids Channels & Microskills 00:48 P24 Channel Review: Pop-It Art 09:38 Solutions 10:12 Adjusting Publishing Schedule 11:34 Generic vs. Memorable Content 16:13 YouTube…
**This episode was pre-recorded before we left for VidSummit. Stay tuned for post-conference insights.** We’re getting prepped and excited for VidSummit 2024. One of the best parts of attending is the connections with our creators. But if attending a big conference isn’t in your budget, Nathan & Julia are here to talk you some ways…
Julia and Nate are discussing their latest thoughts on YT Shorts. Then discuss when and how to implement shorts at different stages of your channel. Main Topic: Beginner to Advanced YT Shorts Strategy 00:22 YT Shorts & Long-form Content 04:57 Planning the Content 08:42 Cohesive Content Strategies 13:40 Aspect Ratios in Filming 16:09 Who Shouldn’t…
