Determining the focus of your niche can be daunting and overwhelming. Nathan & Julia talk through how to start and progress in niching your channel up or down as a content creator.
Main Topic: Niching Up or Down
03:34 Channel Niche Progression
07:40 When to Niche Up or Down
14:30 How to Assess a Change
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Arche-what? Listen in as Nate digs into the different types of YouTube channels, why it matters, and how it impacts your channel, audience, & monetization. Main Topic: 3 Channel Archetypes 00:30 Channel Types 04:07 Information Channels 09:22 Entertainment Channels 16:25 Connection Channels 22:51 Hybrid Channels 25:49 Choosing Your Ratio 29:55 Transitioning Intentionally
One thing we have learned when it comes to publishing on YouTube is that there is no one “best” way to do it. Nathan & Julia are discussing what to focus on at different seasons of your content productions and how to tell when your season is changing. Main Topic: Publishing Seasons 01:42 The “Best”…
The secret’s out! Julia is talking about a hidden metric in your YouTube Analytics that can tell you a lot about your channel. She also gives five ways you can improve this ranking. Main Topic: The Most Ignored Metric in Your Analytics 00:11 Average Views Per Viewer04:31 Ways to Improve04:35 Playlists07:46 Connection10:00 Library of Helpful…
YouTubers have had mixed success with converting YT Shorts content to long-form viewers. Nate & Julia discuss things to consider when creating YT Shorts and determining whether making Shorts is worth it for you. Main Topic: Shorts and Long-Form Viewers 01:21 Are Shorts Worth It? 09:37 Audience Viewer Behavior 13:28 Tips for Producing Shorts 14:24…
In this episode Nate & Ricky dive into best practices and ideas for channels that create series videos. They share their recommendations for producing series videos in a gaming entertainment channel. They also respond to a member question about A/B testing. Main Topic: Series Channels & A/B Testing 02:58 YouTube & Series 04:28 Recommendations for…
It’s not very often that Nathan and Julia find themselves on completely opposite sides of a YouTube discussion, but that’s exactly how this topic started. Listen in as they discuss the one thing they wish they knew when starting on YouTube and how the solution is really the same thing. Main Topic: What I Wish…
