Arche-what? Listen in as Nate digs into the different types of YouTube channels, why it matters, and how it impacts your channel, audience, & monetization.
00:30 Channel Types
04:07 Information Channels
09:22 Entertainment Channels
16:25 Connection Channels
22:51 Hybrid Channels
25:49 Choosing Your Ratio
29:55 Transitioning Intentionally
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In response to our YT Thumbnail A/B tests, we were contacted by YouTube. Listen in to hear what the YouTube had to say, some further insights, and what we think moving forward. Main Topic: YouTube Responds to Our A/B/C Testing Results 00:20 YouTube’s Response03:26 Statistical Significance05:22 Winner v Preferred v Inconclusive11:39 Watch Time & Creator…
Nate & Julia are discussion cliches on YouTube, noticing if you’re using one unintentionally, and how to avoid overuse. Main Topic: Cliches on YouTube 00:15 Common Cliches 02:05 What & Why of Cliches 04:18 Unintentional Cliches 09:20 Generic Requests 12:22 Stated Delays 18:06 Highpoint/Clickbait Marketing 21:35 Adding Layers & Stories 26:48 YouTuber Face 31:19 Common…
Julia talks through our pre-publish checklist for YouTube videos. Not all 15 of these will apply to you. Make your own checklist with the ones that are relevant for you and your channel. 15 Pre-Publish Steps: Here’s an example of a template to add to your channel. Of course you’ll have to customize it for…
Feeling in a funk? Nate & Ricky discuss ways to break out of the box and challenge your assumptions for your videos. Main Topic: I Just Can’t Make Myself Make Videos 00:35 P24 Question: How Do You Handle This? 02:00 Breaking Down the Concept 07:11 Pressing Record 08:13 Taking a New Angle 11:31 Simplify 18:31…
YouTube recently announced the beta testing of its new Creator Music program for members in the US. Nate & Julia discuss their experience with the program thus far and what to consider when thinking of adding music to your videos. Main Topic: Should You Be Using YouTube Music? 00:14 YT Creator Music Beta 06:12 YT…
“They say filmmaking is problem solving. If you don’t have problems while you are filming it’s because you don’t recognize the problems.” Cody, our super talented video editor, joins Julia and Nathan as we continue the discussion on dealing with those moments where filming sessions just don’t turn out as planned. Main Topic: Our Biggest…
