Episode 247

And we’re back! After a short podcasting hiatus, Nathan and Ricky are back answering your questions about website structure and categories and physical mailing lists. They also discuss that one time when we got hacked. As a reminder, this podcast will now release new episodes every other week on WEDNESDAYS. Main Topic: Community Q&A 00:43 …

AI writing tools are a HOT topic in content creation. With new tools constantly emerging, how do you decide which tools are worth it? Nathan & Ricky share their thoughts in this episode. Ricky also references recent Creator Files interviews discussing using AI in other ways. See CF Episodes 10, 12, 13, 15, 16, 17…

Today Anna joins Jim and Ricky to dive deeper into search analysis and answer your blogging questions.  They’ll give their take on assessing competition. Main Topic: Search Analysis 00:57 P24 Question: Best in Year Posts 06:21 P24 Question: Buy or Start Site? 15:43 P24 Question: Competition with Newbie Blogs 17:38 Search Analysis 18:56 Google Trends…

There are some big shakeups on the horizon in SEO. Jim, Nathan, & Nate talk through potential changes with Google’s November Core Update, the effectiveness of YouTube Shorts vs Stories, and Apple possibly getting in the search game. Main Topic: Changes in SEO 00:24  Google Passage Indexing 05:22  Stand Alone Subheadings 08:04  Answer Targets within…

Everyone obsesses over hooks (rightfully so), but we don’t spend enough time strategizing endings. Which is weird, because the last 60 seconds of your video is where you have the chance to send someone to another video on your channel or somewhere else. In this episode we get into why so many videos die a…

Ricky and Julia are discussing how to use your own behavior to gauge your audience, as well as times when you might not be the best benchmark. Main Topic: You’re Not as Different as You Think 01:00  Is it Everyone? Or Just Me?04:03  External Validation10:57  Statistically Speaking20:39  Seeing v Buying22:37  What’s Working