We’re shocked! We’ve been Beta testing YouTube’s long-awaited Test and Create A/B Thumbnail Tester and found some results that completely took us by surprise.
01:39 A Very Special Test
06:01 Why Is This a Problem?
15:07 What About Small Creators?
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Nate responds to a Project 24 member question comparing different channel models. He digs in some key differences between search-focused channels and audience building channels and discusses how you can tap into the benefits of both. Main Topic: Search vs. Evergreen vs. Audience Builder 00:41 P24 Questions: YT System vs. Others 03:42 Search Focused Model…
Nathan shares his secret to motivation and productivity on a small, personal channel. Main Topic: The First Half Strategy 00:00
Julia and Nate are discussing their latest thoughts on YT Shorts. Then discuss when and how to implement shorts at different stages of your channel. Main Topic: Beginner to Advanced YT Shorts Strategy 00:22 YT Shorts & Long-form Content 04:57 Planning the Content 08:42 Cohesive Content Strategies 13:40 Aspect Ratios in Filming 16:09 Who Shouldn’t…
YouTubers have had mixed success with converting YT Shorts content to long-form viewers. Nate & Julia discuss things to consider when creating YT Shorts and determining whether making Shorts is worth it for you. Main Topic: Shorts and Long-Form Viewers 01:21 Are Shorts Worth It? 09:37 Audience Viewer Behavior 13:28 Tips for Producing Shorts 14:24…
We’ve spent a lot of time teaching about the 3 archetypes. But what about that bonus 0.75 Search archetype? Nate, Nathan, and Ricky talk through when you might want to use it and some unique ways to grow. Main Topic: The Search Archetype & How To Win With It 01:19 The .75 Search Archetype 06:56…
Nate and Julia are talking through common thumbnail mistakes they see and how to learn from them as a creator. Main Topic: The Biggest Thumbnail Mistakes 01:15 Learning from Mistakes 02:20 When to Produce Your Thumbnail 09:31 Planning Your Idea 14:58 Imagery 20:30 Design Mistakes 25:00 Refreshing the Format 26:00 Post-Publishing 31:20 The 5 S’s
