We’re shocked! We’ve been Beta testing YouTube’s long-awaited Test and Create A/B Thumbnail Tester and found some results that completely took us by surprise.
01:39 A Very Special Test
06:01 Why Is This a Problem?
15:07 What About Small Creators?
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Nathan shares his secret to motivation and productivity on a small, personal channel. Main Topic: The First Half Strategy 00:00
Engagement is an interesting metric of audience behavior. Nate & Julia are discussing different type of engagement and what kind of engagement you should be looking for based on your channel archetype. Main Topic: Are You Thinking of Engagement Too Narrowly? 00:40 What is Engagement? 03:13 Negative Engagement 12:31 Positive Emotions 14:46 Engagement by Archetype…
Is it fake to design your channel persona? We’ve found it can actually help you be more genuine. Join us as we talk through all the nuance of balancing your on camera presence. Main Topic: Develop Your Channel Persona The Genuine Way 01:25 Why You Need to Consider Your Persona 05:45 Crafting Your Persona 15:19…
In this episode Nate & Ricky dive into best practices and ideas for channels that create series videos. They share their recommendations for producing series videos in a gaming entertainment channel. They also respond to a member question about A/B testing. Main Topic: Series Channels & A/B Testing 02:58 YouTube & Series 04:28 Recommendations for…
Nate is out to do some myth-busting around our thoughts regarding experts on YouTube. With Ricky & Nathan, he discussed six “expert types” and shares examples of current YouTube channels using that strategy. Main Topic: Expert Types 01:19 Types of Experts on YouTube 03:24 Experience Expert 09:40 Research Expert 14:42 Hero/Journey Expert 26:35 Neighbor Expert…
“They say filmmaking is problem solving. If you don’t have problems while you are filming it’s because you don’t recognize the problems.” Cody, our super talented video editor, joins Julia and Nathan as we continue the discussion on dealing with those moments where filming sessions just don’t turn out as planned. Main Topic: Our Biggest…
