It’s easy to get stuck in the research phase. Let’s talk about how to get out of it and what it looks like for different types of channels – even entertainment channels!
02:26 Planning v. Research v. Ideation
08:01 When to Move On
11:41 Research Includes
19:32 Research Required Niches
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YMYL topics, or topics that involve your money or your life/health, have some big barriers in blogging. Is the same true for YouTube? Nate & Ricky discuss how much YMYL matters on YouTube and what considerations you may want to make. Main Topic: YMYL on YouTube 00:30 What is YMYL?02:40 Importance on YouTube 10:04 Building…
Nate talks about tapping into new audience views using collaborations. He reviews the different types of collaborations and challenges members to implement one strategy in an upcoming video. Main Topic: Collaboration 00:24 Why Collaboration 06:38 Response Videos 08:21 Reaction Videos 08:57 Feature Videos 10:27 Direct Collaboration 11:47 Hybrid “Gift” Strategy 18:04 Challenge the Assumption 20:53 …
Nate responds to a Project 24 member question comparing different channel models. He digs in some key differences between search-focused channels and audience building channels and discusses how you can tap into the benefits of both. Main Topic: Search vs. Evergreen vs. Audience Builder 00:41 P24 Questions: YT System vs. Others 03:42 Search Focused Model…
We’re back from VidSummit with loads of information to share with you! In this episode Nathan and Julia discuss some of their key takeaways and lessons learned. Main Topic: VidSummit Recap – Our Biggest Takeaways 00:31 Host Q&A 01:46 Daily Hack: Interviews at Industry Events 06:04 P24 Question: Using Music Clips in Videos (see post…
Nate is out to do some myth-busting around our thoughts regarding experts on YouTube. With Ricky & Nathan, he discussed six “expert types” and shares examples of current YouTube channels using that strategy. Main Topic: Expert Types 01:19 Types of Experts on YouTube 03:24 Experience Expert 09:40 Research Expert 14:42 Hero/Journey Expert 26:35 Neighbor Expert…
Nate & Julia discuss your online brand perception and how your publishing schedule, credentials, and skills may or may not have an effect on your audience. Main Topic: Your Online Brand (Less is More) 00:30 Perception 03:55 Publishing Standard 06:09 Experience & Credentials 09:28 Perfection & Progression 11:26 The Artistic Element 17:37 Scaling Your Excellence…
