Episode 242
Ricky and Nathan are discussing a 3-letter word that has been taking root in the content marketing industry: FUD. Despite, the prevalent negative talk, we are looking forward to gaps of opportunity that change can bring and keeping our focus on what we know works.
Main Topic: Fear, Uncertainty, Doubt
00:27 FUD
05:18 Sources of FUD
15:26 Putting in the Work
19:49 Community Value
22:42 Focusing on What Is Working
25:51 Side Projects/Studies/Products
31:56 Extreme Ownership
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