Pivoting your channel doesn’t always mean changing your niche or topic. Ricky and Julia talk through other pivoting options to help refine and define your audience and grow your channel.
01:16 Niche Pivots
10:50 Narrow v Broad Pivots
14:27 Format Pivots
23:14 Monetization Style Pivots
27:18 Micro Audience Pivots
36:01 Evaluating Your Content
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It can be hard to see the forest for the trees in your YouTube journey. Here’s what to keep in mind to strategically make progress without losing all the fun. “Be strategic without trying to hack the algorithm… Always be thinking strategically but also creatively and with passion.” – Julia Main Topic: The Road to…
In today’s episode we’re discussing the passive side of Project 24. The guys offer tips and considerations for making your site more passive. Main Topic: Making it Passive 00:50 Ezoic Update 02:05 P24 Question: Audio Course 06:16 P24 Question: Niches with Low Value Items 10:57 Making it Passive 11:45 YouTube 13:01 Margin 16:17 Monetization 22:15 …
Changing up your content style or format can be intimidating. Julia and Nathan talk through the advantages of experimenting with content styles and how to determine if it is time to change things up. They also discuss some projects and style changes we have been experimenting with on channels. “I think most business people fail…
Anna chats with a special guest, Travis White, about using Project 24 techniques and online marketing for brick & mortar businesses. Main Topic: Online Marketing for Physical Businesses 01:14 Special Guest, Travis White 02:49 Blogging for Business 09:04 Social Media 14:07 Growth & Freedom 16:43 Short Form Content 20:17 P24 Question: Rental Niche 24:24 P24…
Personal branding is not a new topic, but Ricky shares some insights on how to more effectively accomplish this over difference social media platforms allowing business to expand their reach and be where their audience is. “In general, on social media people would rather follow a person than a company.” – Ricky Main Topic: Personal…
In part 2 of our “Your Best Year Ever” mini series, Nathan Ricky and Jim discuss financial considerations for the end of the year. Planning ahead with expenses and taxes can save you money down the road. Main Topic: Business Financial Considerations “Your Best Year Ever” Mini Series 00:54 P24 Question: Search Analysis 02:35 P24…
