Even if your niche isn’t local specific, you could see a huge boost in exposure if you frame it that way. In this episode, Ricky and Julia cover local strategy and SEO for YouTube, websites and services.
00:41 Why Consider Local Content?
02:57 Location-Based Web Content
06:58 Online Offerings
15:02 SEO Tricks
19:23 Google Reviews
30:55 Local YouTube Content
34:43 YT SEO
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We’re on the line with Jeff Coyle, co-founder and CSO of MarketMuse, to discuss AI and its role in content creation. We review the MarketMuse process, the cost and value of content, and how to stay relevant as a blogger. Main Topic: Interview with Jeff Coyle, Co-founder of MarketMuse 00:32 MarketMuse Experience 03:03 AI &…
Ricky & Anna dig in to the Cook for Folks site and what has and has not worked out with this case study. They also answer questions about a borderline YMYL niche & potential Google Update effects. Main Topic: Lessons from Cook For Folks 00:34 Cook for Folks & the Google Updates 01:26 Building Niche…
In this episode Julia gives a breakdown of the most common analytics, what they mean individually, what they mean in relation to each other, and what to do about each one. She covers why low CTR isn’t always a bad thing, why more views aren’t always a good thing, and much more. You may want…
In this episode we discuss the recent BERT update and best practices for outsourcing your content. Main Topic: BERT & Outsourced Content 00:40 Google Algorithm Update/BERT04:38 Ranking/Seasonal/EAT09:40 De-Commoditize16:57 Project Rexburg18:42 Outsourced Content Best Practices22:01 TextGoods
Jim & Nathan give their recommendations and reviews for products and services from 2019. They weigh in on hosting, email/CRM, membership platforms, podcasting, video hosting, and tech. Main Topic: 2019 Recommendations and Reviews 00:35 P24 Question: Optimizing Older Content vs Creating New Content05:06 P24 Question: Concerns for YouTube Channels With the Same Name07:27 2019 Recommendations…
Jim, Ricky, & Nathan reflect on the Project Rexburg Creator Studio and their lessons learned. They share tips for training and working with outsourced writers, as well as their plans moving forward. Main Topic: Project Rexburg Re-boot 00:53 P24 Question: Domain Age & Ranking 05:22 P24 Question: Project Rexburg 11:14 Outdoor Troop Update 16:31 Training…
