Episode 268

Writing is a crucial skill for anyone making a foray into the blogging world. However, for most of us, writing in a way that is helpful, concise, and effective is not a skill that comes naturally. Ricky and Nathan chat about the recent Google Updates, what it has taught us about how we write, and…

Which comes first the content or the audience? Ricky & Julia talk through this chicken & egg scenario and discuss how considering your audience at every stage of your content can help you succeed. Main Topic: Knowing Your Audience 00:32  Content or Audience First?06:03  Defining Your Audience10:09  Viewer Intent & Content Planning19:21  Trusting Your Audience

Editing is easily one of the most time consuming tasks for video content. We’ve been working with outsourced editors and are passing on our tips and a top secret offer. Main Topic: Your Guide to Outsourcing Editing 00:24  What We’re Doing01:47  Finding An Editor08:05  The Workflow12:34  Cost Value

Challenges are a great way to motivate yourself and develop new skills. We’re discussing our recent live challenge around on-camera presence, why you should join a challenge, and our plans for a new challenge moving forward. Main Topic: Challenge Accepted 00:25  Why Challenges?02:45  Feedback Loop & Accountability07:41  New Storytelling Challenge13:56  What Niches Would Benefit Additional…

Nathan chats with Tanner, the writer behind our new secret pellet gun website.  They discuss tips for writing and productivity to avoid burnout. Main Topic: Content Writing with Tanner 00:16  Tanner Introduction  01:50  Difference in Content Writing  04:10  Content Research 07:40  Avoiding Burnout 11:09  Post Length Testing 16:45  Content Warrior Challenge 

It can be hard to see the forest for the trees in your YouTube journey. Here’s what to keep in mind to strategically make progress without losing all the fun. “Be strategic without trying to hack the algorithm… Always be thinking strategically but also creatively and with passion.”  – Julia Main Topic: The Road to…