The Income School Blog

  • Episode 313

    Should you ever throw out a video without publishing? We do. Here are the guidelines we use to determine if you should toss or publish when things go wrong. Main Topic: Graveyard Videos 01:59  Technical Difficulty06:16  Audience Mismatch13:08  Not Uniquely Helpful17:39  Doesn’t Hook20:24  Momentum22:19  A Caveat

  • Episode 312

    Want to make your videos really stand out? Julia outlines a formula to give your content an edge. Try this technique on your next video and let us know how it goes! Main Topic: Try This Angle On Your Next Video 02:07  Examples08:11  Identify the Status Quo & Reverse It10:33  Challenge It19:08  Be Specific21:52  Resolution…

  • Episode 311

    Black Friday deals are here! Ricky and Julia discuss the most helpful tools and gear if you’re looking to upgrade this season. Black Friday deals and products mentioned: GearOur Amazon Picks Tools and SoftwareAdobe Creative SuiteArtlistAudiioClickupEpidemicsoundOpus ClipsStoryblocksThrivecart Please note: These are the brands we recommend but not all of these necessarily have Black Friday deals….

  • Episode 310

    Nathan & Julia give their take on some new YouTube features. They also discuss changes to your creative process that can drastically improve your final output. Main Topic: The Cornerstone Skill for a Thriving Channel 00:32  YT Collaboration Feature05:58  Title A/B Tester09:44  Planning Your Title & Thumbnail17:30  Working Your Ideas23:37  Using AI for Concepting

  • Episode 309

    Nathan and Julia talk about how to adapt your channel and business to withstand the future of A.I. and how to break out of talking-head videos. Main Topic: Future Proof Your Business 00:12  AI & Industry Changes03:29  Commodity Content10:05  Levels of Curiosity22:10  Changing Production Style27:45  Non-Info Channels

  • Episode 308

    Julia and Nathan share a simple method for adding cohesive story timelines to your videos using inspiration from popular sitcoms. And some news about Spotter Studio. Main Topic: A Simple Key to Storytelling 00:12  Spotter Studio Update10:53  Narrating v Talking Head17:11  Character Guardrails

  • Episode 307

    The last few months of the year have the potential to be the most profitable time period for your channel or blog. Nathan & Ricky talk through strategies that can help you optimize your earning potential. Main Topic: How To Turn Q4 Planning Into Monetization Momentum YouTube Channel Mentionedhttps://www.youtube.com/user/penguinz0

  • Episode 306

    Here’s an easy step by step process to audit your own YouTube channel and easily find one area to work on! 1. Find 2-3 other channels that you like in your niche that are successful.2. Watch a few of their videos and rank the creator 1-5 on the following metrics:A. Pacing (Hook, avoiding repetition, etc)B….

  • Episode 305

    Not able to stay consistent? Completely overwhelmed? Get your free time back by automating your YouTube process. Nathan and Julia discuss over 20 ideas to automate your workflow and make quality content even faster. Main Topic: 20 Ways to Speed Up Content Creation 03:41  Ideation12:28  Title & Thumbnails19:21  Filming24:10  Editing27:35  Publishing30:58  Post-Publish

  • Episode 304

    Feedback will grow your channel faster than anything else. Julia and Nathan show you how to get feedback, even if you are working completely solo. Main Topic: This Accelerates Your Channel 00:08  Importance of Feedback07:10  Solo Feedback Options11:52  Finding People18:41  Discovering What You Don’t Know