YouTube says their Shop feature gives creators new ways to earn. But what happens when the platform that controls discovery also has a growing stake in turning every video into a storefront? In this episode Julia unpacks the affiliate model behind YouTube Shop, temporary creator-friendly commissions, product tagging, and the promise of “discoverability.” Is “Shopping”…
To grow a significant audience on YouTube in 2026, you need to implement advanced strategy and techniques. In this episode, Julia walks you through how to audit other channels in your niche to identify where you’re missing the mark. This exercise is extremely valuable if you take the time to practice it. Main Topic: An…
No amount of SEO tricks will make your channel take-off. But it can absolutely give you a little boost. SEO on YouTube (when done right) gives the algorithm some hints about where it should send your videos, and it can signal that you are dedicated to your channel. In this episode, Julia goes step by…
Blogging isn’t as simple as it used to be, but it’s still an important part of your online business. In this episode Julia and Ricky discuss if blogging alone is enough to monetize your niche business in today’s internet climate. Main Topic: Is Blogging Still Enough? 00:33 How Blogging Has Changed3:13 What Blogs are Becoming 7:00…
YouTube is now full of A.I. slop. In this episode Julia discusses how the algorithm doesn’t really want A.I. content, but it can’t always differentiate. So here’s how you can teach the algorithm and potential viewers that YOU ARE HUMAN. Let’s signal our quality content. Main Topic: Proof of Human: A New YouTube Strategy 00:15…
If you’ve never published on YouTube, or you’ve only published a few videos, this episode is for you. Julia talks through what you can expect after your first upload, what to do if you aren’t getting any impressions, and a few hacks to speed up your momentum. Main Topic: Setting Expectations for Your First YT…
If you’re tired of feeling like you “should” post on social media or make community posts on YouTube but you don’t know what you would even post, this one is for you. In this episode, Julia gives a structure for 10 themed days of content. By rotating these, you’ll never run out of content ideas…
The good news is this is the most efficient way to improve your videos. The bad news is that it’s also the most painful. But we know you can push through it. In this episode Julia covers exactly how to rewatch your own videos and evaluate where you are and what you want to change…
If you’ve ever published consistently on YouTube, you’ve seen your fair share of flops. But after panicking and deciding to throw your YouTube career in the trash, what should you do? In this episode, Ricky and Julia talk you through when to tweak your video, when to adjust your YouTube strategy, and when to just…
When your audience feels connected to you, they become loyal. But connecting with invisible people through a screen isn’t the most natural skill. In this episode Julia shares 9 ways to connect with your audience that will keep them coming back fto your channel again and again. Main Topic: 9 Tricks to Deeply Connect with…