Which would you rather read, an article that’s interesting, or an article that’s important? Every day that you go online you will literally be bombarded with information. There’s just way too much, and it’s all being thrust in front of us. It’s in the sidebars of most every site you visit. Headlines fill the pages…
How many customers can your business handle per day? If your business is a blog, then you can probably handle pretty much anyone that comes to your site. But what if you have a product that requires time to deliver to your customer? For example, what if you have a training course that people on…
I’m sure you love math. Right? Okay, I understand. If you’re like most people, you might not actually like math at all. You might even get a sick feeling in your stomach when I mention the idea. And if you’re like most people, you might wonder how much use math really has in the real…
At work today, a coworker told me about an article he saw on Yahoo Finance that talked about how much money people have saved for retirement. And it got me concerned. The article summarized some data gathered by the U.S. Census Bureau, so these are statistics for the U.S. population. But I think that the issue…
Leaders are the type of people that others willingly follow. Leadership has very little to do with company organization. Being a manager or supervisor over other people does not make someone a leader. A leader is someone who leads. A leader is someone who is followed. Managers often seek to be good leaders, and some…
Today, I’m excited to tell you about a friend of mine. This is a friend who I look up to in a lot of ways. He has outstanding moral character, he’s one of the brightest guys I’ve ever met, and he truly has the entrepreneurial spirit. My friend is Joseph Nielson and he started his…
You might be thinking, “who cares about statistics? I’m just starting a business, I don’t need to know that stuff.” In my business school program, the first course they teach is statistics. Now I’m sure lots of students thought it was a weeder class or a filler class or something along those lines. But within 6…
A lot of people think that the best negotiators out there are quick-witted, and that’s how they’re so successful. But the truth is that the best negotiators are the ones that are the best prepared. Preparation is the key to successful negotiation. Which is good news fort those of us who don’t consider ourselves quick…
Do you ever take mental shortcuts? The answer is most definitely yes. In fact, without mental shortcuts we wouldn’t really be able to live the way we do. Think about it. When you drive your car do you consciously process every action that you take? Or do you go into a sort of auto pilot mode?…
When people talk about marketing, what comes to mind? If you’re like most people you think of Superbowl commercials, funny billboards, or Facebook ads. When we hear the word marketing we mostly think of advertising. But in reality, advertising is just one piece of what marketing really is. In fact, in business school I took…