Episode 252

Choosing your niche isn’t a one time thing, it’s an ongoing process. Ricky and Julia talk about the biggest mistakes and how to change your thinking to avoid them. “We can’t emphasize enough how crucial it is for YouTube to be able to clearly know who you are targeting.” – Julia “You never really stop…

The holidays are just around the corner which can mean a big increase in revenue for your site if you are ready. The guys chat about things to do, and not do, to optimize your monetization earnings through the end of the year.  Main Topic: End of the Year Monetization “Your Best Year Ever” Mini…

Join us for a strategy session about a possible future Income School tool to aid in search analysis. The guys also discuss audio courses and expanding to adjacent audiences. Main Topic: Strategy Session for Search Tool 01:04  P24 Question: Audio Courses09:37  Expanding to Adjacent Audiences07:56  Integrating Blog & YouTube22:21  Affiliate Sherpa25:20  Search Analysis Tool Strategy…

Join Anna & Ricky as we dive into what we know about the Google Mum update and what the could change in SEO and content creation. Main Topic: Google Mum 00:54 P24 Question: Outranking Thin Authority Content 03:46 P24 Question: Niching Down 08:50 P24 Question: Quora 11:18 P24 Question: Google Mum 13:56 What is Google…

What tasks move the needle toward real results as a creator? And how can you deal with everything else that still needs to get done? Nathan and Julia do a deep dive on “Signal” vs. “Noise” to answer that. “Knowing that, I made a better decision — This isn’t something to be perfected. This is…

Content creation is a huge part of a successful website, but are there more ways you can utilize your content to maximize your results? Led by some recent member questions, Ricky and Nathan discuss options for using old content in new ways. Main Topic: Leveraging the Work You’ve Done 00:44  P24 Question: Blog Posts to…