Season 2 Episode 10

Even if your niche isn’t local specific, you could see a huge boost in exposure if you frame it that way. In this episode, Ricky and Julia cover local strategy and SEO for YouTube, websites and services. Main Topic: Local Exposure for Any Niche 00:41  Why Consider Local Content?02:57  Location-Based Web Content06:58  Online Offerings15:02  SEO…

Which comes first the content or the audience? Ricky & Julia talk through this chicken & egg scenario and discuss how considering your audience at every stage of your content can help you succeed. Main Topic: Knowing Your Audience 00:32  Content or Audience First?06:03  Defining Your Audience10:09  Viewer Intent & Content Planning19:21  Trusting Your Audience

In addition to Project Charity, we have a second test project going this year in an undisclosed niche. Ricky discusses Project DoubleTime (or whatever we end up calling it!) and his plans to build a website to reach Full-Time Income in just 12 months. Main Topic: Project DoubleTime 00:32 Project DoubleTime 05:30 The Strategy 09:47…

Being a creator is tough. Nathan and Julia discuss the common obstacles of having an online business and some of the ways we deal with them. Main Topic: Overcoming Hurdles as a Creator 00:51  Motivation Drop-off05:25  Overwhelm09:16  Lack of Clear Strategy14:53  Fear of Failure/Success19:02  Lack of Support22:01  Unreal Expectations & Burnout28:52  Comparison

The final decision of our new site will soon be chosen. We talk through some of the comments and feedback we received on the two leading niches: off roading and baking. We also answer questions regarding keyword research for international markets and opinion content. Main Topic: Project Charity Niche Update 00:23 New Project Update 02:00…

Anna and Nathan answer questions from the Community regarding keyword density, how-to content, self-promotion in forums, and location based search analysis. 00:55 P24 Question: Keyword Density 03:32 P24 Question: How-to Queries 06:21 P24 Question: Promoting Through Forums 10:04 P24 Question: Location Based Searches