Is it fake to design your channel persona? We’ve found it can actually help you be more genuine. Join us as we talk through all the nuance of balancing your on camera presence. Main Topic: Develop Your Channel Persona The Genuine Way 01:25 Why You Need to Consider Your Persona 05:45 Crafting Your Persona 15:19…
In part 4 of our Google Update Recovery miniseries Nathan & Ricky discuss different types of diversification to limit them impact when one source dips. Main Topic: Google Update Recovery, Part 4: Diversifying 00:41 P24 Question: Standalone Blogging 03:25 The 5 Forces 13:18 Traffic Diversification 27:14 Income Diversification
Nathan interviews Project 24 member Marcy to discuss her success in building a YouTube channel and website. Main Topic: Success Interview with Marcy
Next up on the Google Update Recovery Mini-series: Content. Should you keep creating? Update old content? Nathan & Ricky discuss what to consider in your content plan post-update plunge. Main Topic: Google Update Recovery, Part 3: Content 01:44 Role of Content 02:40 Continuing to Create 18:34 Existing Content 29:30 Affiliate Links 33:30 Original Images
We all know you can’t have a successful channel without publishing. But it’s SO hard to stay consistent. Julia and Nathan get real and discuss their content creation roadblocks and how they plan to break through them. Main Topic: Unblocking Yourself 05:55 Roadblocks to Content17:55 Pressure & Expectations29:30 Passion & Excitement32:55 Accountability
Nathan and Ricky continue the discussion on actions to take after a Google Update rocks your site. They discuss the importance of building a brand and growing your EEAT and give specific examples on ways you can do that. Main Topic: Google Update Recovery, Part 2: EEAT 01:23 EEAT08:24 Credentials & Experience15:10 Community Participation18:21 Referencing…
It can feel like a tedious hamster wheel to start an email list. But trust us, if you don’t start now you’ll regret it. Nathan and Julia give their take on how to make email lists count right from the beginning. Main Topic: 10X Your YouTube Earnings – Seriously 01:08 When to Start06:42 Mapping Possibilities13:22 …
Sooner or later happens to all of us. A Google Update shifts content and rankings and our traffic suddenly drops. Nathan & Ricky talk through actions you should take, and not take, immediately after your site takes a hit from an algorithm update. This is the first episode in a mini-series on recovering from a…
You may have heard the news: Some big players on YouTube are quitting. What’s going on and should we be worried? Julia and Nathan sit down to give you their take on the reasons and some strategies for scaling well. Main Topic: How to Stay in the Game 00:20 The Why Behind Quitting09:40 Should I…
Do you include sources in your blog posts? Should you? Nathan & Ricky discuss best practices for citing coursing in the blogging industry, when you need to cite sources, and the value of a source. They also discuss custom homepages. Main Topic: Authority & Sources 03:12 P24 Question: Sourcing Articles 04:01 What Sources are OK?…