YT Episode 59

Nate is out to do some myth-busting around our thoughts regarding experts on YouTube. With Ricky & Nathan, he discussed six “expert types” and shares examples of current YouTube channels using that strategy. Main Topic: Expert Types 01:19 Types of Experts on YouTube 03:24 Experience Expert 09:40 Research Expert 14:42 Hero/Journey Expert 26:35 Neighbor Expert…

Julia gives rapid-fire answers on the importance of the “little” things like adding tags to your videos, a good description, and location settings. She also discusses how the algorithm treats your channel when you return from a break. Don’t worry, most of these are easier than you think!  Main Topic: Does It Matter? 00:33 Location…

Nate answers some common questions people ask when considering creating YouTube videos. Main Topic: Different Approaches to YouTube 02:04 Face v. No Face Videos 08:51 Voice 20:26 Hidden Disabilities 32:26 On-Camera Presence

Pivot! Nate & Ricky are discussing when and how to pivot the topic or archetype on your YouTube channel using the Ghost or Stated pivot strategies. Main Topic: Pivoting Your Channel 01:03 Pivoting Your Channel 02:36 Broadening Audience 03:43 Understanding Your Audience & Archetype 07:23 Large Pivots & Topic Overlap 09:45 When to Pivot 10:10…

This week, Nathan and Julia discuss the lesser prioritized art of creating a good thumbnail, how much it should reveal, and ways to evaluate your thumbnail. Listen in and share your thoughts in the Community comments. Main Topic: The Complexity of a Good Thumbnail 01:23  Creating Good Thumbnails04:28  Over Explaining vs Under Explaining12:26  Scroll Stopping19:03 …

To batch or not to batch – that is the question? Nate & Julia talk through their recent experience batching content for Channel Makers. They discuss the potential pros and cons to batching and some tips for doing it successfully. Main Topic: Batching Videos vs Single Producing 00:40 Our Recent Experience 03:06 Pros & Cons…