YT Episode 5

Pivot! Nate & Ricky are discussing when and how to pivot the topic or archetype on your YouTube channel using the Ghost or Stated pivot strategies. Main Topic: Pivoting Your Channel 01:03 Pivoting Your Channel 02:36 Broadening Audience 03:43 Understanding Your Audience & Archetype 07:23 Large Pivots & Topic Overlap 09:45 When to Pivot 10:10…

Determining the focus of your niche can be daunting and overwhelming. Nathan & Julia talk through how to start and progress in niching your channel up or down as a content creator. Main Topic: Niching Up or Down 03:34  Channel Niche Progression07:40  When to Niche Up or Down14:30  How to Assess a Change

Nate and Julia are talking through common thumbnail mistakes they see and how to learn from them as a creator. Main Topic: The Biggest Thumbnail Mistakes 01:15 Learning from Mistakes 02:20 When to Produce Your Thumbnail 09:31 Planning Your Idea 14:58 Imagery 20:30 Design Mistakes 25:00 Refreshing the Format 26:00 Post-Publishing 31:20 The 5 S’s

We all know you can’t have a successful channel without publishing. But it’s SO hard to stay consistent. Julia and Nathan get real and discuss their content creation roadblocks and how they plan to break through them. Main Topic: Unblocking Yourself 05:55  Roadblocks to Content17:55  Pressure & Expectations29:30  Passion & Excitement32:55  Accountability

Nate is back from VidSummit with fresh insights and updates on YouTube topics such as YT shorts, monetization, and music. Main Topic: Shorts, Music, & Strategy 00:38 Vid Summit 03:24 YT Shorts Monetization 15:06 Break Mode 15:42 Music Library 20:24 The Way to Success

Ricky & Julia discuss some key elements of developing a branded culture for your channel and what to do when you need to make a change. Main Topic: Branding Your Channel 00:00