YT Episode 38

Engagement is an interesting metric of audience behavior. Nate & Julia are discussing different type of engagement and what kind of engagement you should be looking for based on your channel archetype. Main Topic: Are You Thinking of Engagement Too Narrowly? 00:40 What is Engagement? 03:13 Negative Engagement 12:31 Positive Emotions 14:46 Engagement by Archetype…

Nathan interviews Project 24 member Marcy to discuss her success in building a YouTube channel and website. Main Topic: Success Interview with Marcy

YouTube recently announced some changes that may have you packing up those short Shorts and evaluating the length of your YT ….wardrobe. Could shorts be back in for YT creators? Or is it time to retire that trend? Listen in as Nathan and Ricky discuss what we know so far and how the change may…

Nate is out to do some Myth-Busting on the relevancy of click-thru rates. Together with Ricky and our newest team member, Julia, they’ll discuss why your click-thru rate may not be telling you what you think. They also discuss potential pitfalls in promoting videos externally and copyright considerations in collaboration videos. Main Topic: CTR is…

Level up your video skills! Nate shares two simple editing and recording tricks that will you create more engaging videos. Main Topic: Editing & Recording Tricks 00:20 More Engaging Videos 01:04 What is Engaging 01:58 Adding a Secondary Camera 08:47 Editing 10:56 Jump-Cuts 15:16 Types of Channels

Nate shares some interesting observations when surfing YouTube from a new device. He also discusses reaction vs response videos and what you should consider before using each. Main Topic: Reaction vs Response Videos 00:16 Content Silos 07:48 Reaction Videos 10:17 Response Videos 11:38 Opportunities 12:58 Caveats