YT Episode 17

Determining the focus of your niche can be daunting and overwhelming. Nathan & Julia talk through how to start and progress in niching your channel up or down as a content creator. Main Topic: Niching Up or Down 03:34  Channel Niche Progression07:40  When to Niche Up or Down14:30  How to Assess a Change

Pivot! Nate & Ricky are discussing when and how to pivot the topic or archetype on your YouTube channel using the Ghost or Stated pivot strategies. Main Topic: Pivoting Your Channel 01:03 Pivoting Your Channel 02:36 Broadening Audience 03:43 Understanding Your Audience & Archetype 07:23 Large Pivots & Topic Overlap 09:45 When to Pivot 10:10…

Ricky & Nathan are talking about YouTube Analytics and Stats. They’ll walk through which ones matter and how often you should check them. Main Topic: YouTube Analytics & Stats 01:15 P24 Question: Click Thru, Retention, & Performance 06:49 Over Analyzing 07:18 Analytics to Look at Regularly 18:13 Analytics Not to Stress About 19:29 When Subs…

Julia shares the BEST TIP she has found for creating any type of content and how to apply it to YouTube. Main Topic: My Favorite Secret to Good Content Every Time 00:38  The James Clear Approach02:46  Ideas & Drafting05:24  Titles & Thumbnails06:31  Outlines08:44  Editing

Nate and Julia are cracking the code as to why some channels seem to successfully explode out the gate. Listen in as they discuss some hidden things that you may not be aware of. Main Topic: Hidden Factors Behind Other Channels Success 00:45 P24 Question: Few Videos, Massive Views 02:32 Mr Beast Review 06:30 Hidden…

It’s easy to get stuck in the research phase. Let’s talk about how to get out of it and what it looks like for different types of channels – even entertainment channels! Main Topic: Defining and Executing the Research Phase of Video Production 02:26  Planning v. Research v. Ideation08:01  When to Move On11:41  Research Includes19:32 …