YT Episode 17

Julia talks through our pre-publish checklist for YouTube videos. Not all 15 of these will apply to you. Make your own checklist with the ones that are relevant for you and your channel. 15 Pre-Publish Steps: Here’s an example of a template to add to your channel. Of course you’ll have to customize it for…

In this episode, Nate teaches when it is (and isn’t!) a good idea to delete a video from your YouTube channel. As an added bonus, he also share his findings from a “Best for Viewer” End Screen experiment he conducted. Main Topic: Deleting Videos From Your Channel 00:48 Off-Topic Videos 02:32 Attracting the Wrong Audience…

Nate is out to do some Myth-Busting on the relevancy of click-thru rates. Together with Ricky and our newest team member, Julia, they’ll discuss why your click-thru rate may not be telling you what you think. They also discuss potential pitfalls in promoting videos externally and copyright considerations in collaboration videos. Main Topic: CTR is…

Are you using the YouTube Community effectively? Nate & Julia talk about benefits and ways to use YT Community posts to engage with your audience. They also reveal the one post you should NEVER do. Main Topic: Getting Out of a Rut with the Community Tab 00:52 Broad Appeal Posts 02:31 Planned Community Posts 03:50…

Is it fake to design your channel persona? We’ve found it can actually help you be more genuine. Join us as we talk through all the nuance of balancing your on camera presence. Main Topic: Develop Your Channel Persona The Genuine Way 01:25 Why You Need to Consider Your Persona 05:45 Crafting Your Persona 15:19…

Ricky & Nathan are talking about YouTube Analytics and Stats. They’ll walk through which ones matter and how often you should check them. Main Topic: YouTube Analytics & Stats 01:15 P24 Question: Click Thru, Retention, & Performance 06:49 Over Analyzing 07:18 Analytics to Look at Regularly 18:13 Analytics Not to Stress About 19:29 When Subs…