YT Episode 35

In this episode, Nate talks about what to do if you find yourself with a divided audience and how to focus your channel audience using the channel archetypes discussed in Episode 9. Main Topic: Focusing Your Channel Audience 00:43 Divided YouTube Audience 04:07 Approaches to a Divided Audience 06:02 Considering Archetypes 11:30 Determining Your Archetype…

Nate responds to a Project 24 member question comparing different channel models. He digs in some key differences between search-focused channels and audience building channels and discusses how you can tap into the benefits of both. Main Topic: Search vs. Evergreen vs. Audience Builder 00:41 P24 Questions: YT System vs. Others 03:42 Search Focused Model…

Determining the focus of your niche can be daunting and overwhelming. Nathan & Julia talk through how to start and progress in niching your channel up or down as a content creator. Main Topic: Niching Up or Down 03:34  Channel Niche Progression07:40  When to Niche Up or Down14:30  How to Assess a Change

The YouTube Creator Studio is full of all kinds of metrics, but what do all these numbers mean? Nate and Julia dive in to what metrics matter and what to do if you find some are low. Main Topic: How to React to Your YT Analytics 00:00

Periodically auditing your channel is a vital to success. You don’t need to be a YT expert to perform a good audit. Nathan & Julia walk you through what things to consider to confidently self-audit your channel and videos. Main Topic: Finding Out Exactly What Your Channel Needs 00:33  Auditing Your Own Channel01:12  Identifying What’s…

Julia shares the BEST TIP she has found for creating any type of content and how to apply it to YouTube. Main Topic: My Favorite Secret to Good Content Every Time 00:38  The James Clear Approach02:46  Ideas & Drafting05:24  Titles & Thumbnails06:31  Outlines08:44  Editing