YT Episode 11

Nate follows up with your questions on applying archetypes to your channel and how that might look. He also discusses current trends in YouTube shorts and when they may or may not be a benefit to your channel.

Main Topic: Applying Archetypes & the Current State of Shorts

00:50 P24 Question: Showing Your Face
03:37 P24 Question: Niche & Archetype
06:26 P24 Question: Types of Content That Influence Archetypes
09:09 P24 Question: Content for Connection
12:24 Archetype Definitions
14:60 YouTube Shorts
20:15 Blending Shorts with Your Channel
21:04 Converting Shorts
22:57 Negatives of Shorts

Related Articles

  • YT Episode 10

    In this episode, Nate talks about what to do if you find yourself with a divided audience and how to focus your channel audience using the channel archetypes discussed in Episode 9. Main Topic: Focusing Your Channel Audience 00:43 Divided YouTube Audience 04:07 Approaches to a Divided Audience 06:02 Considering Archetypes 11:30 Determining Your Archetype…

  • YT Episode 60

    Nate and Julia are talking through common thumbnail mistakes they see and how to learn from them as a creator. Main Topic: The Biggest Thumbnail Mistakes 01:15 Learning from Mistakes 02:20 When to Produce Your Thumbnail 09:31 Planning Your Idea 14:58 Imagery 20:30 Design Mistakes 25:00 Refreshing the Format 26:00 Post-Publishing 31:20 The 5 S’s

  • YT Episode 50

    Hit or Miss? We’re announcing the release of The Battleship Method of YouTube! Similar to our Blogging Battleship Method Nate and Ricky has been hard at work on a method that will help you evaluate your YT content and optimize your channel performance. Main Topic: The Battleship Method 01:00 YT System Update 06:42 Content Relevancy…

  • YT Episode 20

    In this episode, Nate and Anna answer some commonly asked drafting questions, including what size channel you should be drafting and what if there are no channels to draft. Main Topic: Drafting Updates 01:40 Drafting Channel Size02:21 Drafting for Marketing05:35 Lateral Drafting08:43 Adjacent Audience Clues13:45 Drafting Videos15:54 Associating Your Channel21:01 No Channels to Draft?

  • YT Episode 110

    In response to our YT Thumbnail A/B tests, we were contacted by YouTube. Listen in to hear what the YouTube had to say, some further insights, and what we think moving forward. Main Topic: YouTube Responds to Our A/B/C Testing Results 00:20  YouTube’s Response03:26  Statistical Significance05:22  Winner v Preferred v Inconclusive11:39  Watch Time & Creator…