Episode 59

Should you ever throw out a video without publishing? We do. Here are the guidelines we use to determine if you should toss or publish when things go wrong. Main Topic: Graveyard Videos 01:59  Technical Difficulty06:16  Audience Mismatch13:08  Not Uniquely Helpful17:39  Doesn’t Hook20:24  Momentum22:19  A Caveat

Ricky and Julia are discussing how to use your own behavior to gauge your audience, as well as times when you might not be the best benchmark. Main Topic: You’re Not as Different as You Think 01:00  Is it Everyone? Or Just Me?04:03  External Validation10:57  Statistically Speaking20:39  Seeing v Buying22:37  What’s Working

In early March YouTube announced a Premium Lite option for viewers that would allow for an ad-free experience at a lower subscription rate. What will this mean for YT Creators and monetization potential? Nathan & Julia talk through the possible impact of the change on creators and initial thoughts on what you can do to…

Planning your content can be helpful, but not foolproof. Even the best laid plans can go awry or lead you in the wrong direction. Nathan & Julia talk through another method to improve your content and keep you moving forward. Main Topic: Iterate. Test. Repeat. 00:20  A Better Way to “Plan” Content04:27  Spaghetti Towers &…

Affiliate Sherpa is here! Income School’s new affiliate plugin is available to download in Project 24. The guys outline features of the new plugin. Jim announces his book launch promotion. Main Topic: Affiliate Sherpa 00:40  P24 Question: Ad Blockers05:00  P24 Question: Book Launch Strategy10:38  Affiliate Sherpa13:09  Affiliate Sherpa – Reporting16:11  Affiliate Sherpa – Disclaimers17:26  Affiliate…

In this episode of the podcast we’re announcing plans for the new Project 12 Accelerator and giving updates on a few of the things we’re currently testing. Nate & Anna also give an update and tips of YouTube shorts. Main Topic: P12, Updates, & Shorts 00:40  P24 Question: YouTube Info Videos 03:52  Project 12 Accelerator…