Episode 283

Over the past year YouTube has become the most used streaming service for television viewing (source) surpassing many household services like Netflix, Hulu, Disney+. More users are also viewing YouTube via their television than any other device type. How might this impact content creators? We’re already starting to see some shifts in the algorithm recommending longer form and 4k content on YouTube. Julia and Ricky talk through some pros and cons to consider if content series might be a good fit for you.

“Anytime there’s a story, you can make it into a series.” – Ricky

“We should stop calling it the outro. It’s a hook. It is the end hook.” – Julia

Main Topic: Up Next: Weighing the Pros and Cons of Episodic Content

00:57  YouTube & TV Streaming
03:37  Pros
08:59  Episode Planning
11:49  Is My Topic Right of Episode Content?
14:30  Cons
20:31  The 4k Boost

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