Episode 277

ByCarissa Littleford Updated on Reading Time: 1 minute

In early March YouTube announced a Premium Lite option for viewers that would allow for an ad-free experience at a lower subscription rate. What will this mean for YT Creators and monetization potential? Nathan & Julia talk through the possible impact of the change on creators and initial thoughts on what you can do to prepare for any possible impact.

WE NEED YOU! The larger the data set to analyze the better we can assess and draw conclusions. DM @Nathan Aydelotte in the Community if you are willing to share some statistics around your YT earnings.

Main Topic: Is YouTube Getting Worse for Creators?

00:24  YouTube Premium Lite
02:31  Impact on Ad Earnings
06:17  Why the Change?
07:49  What This Could Mean for Creators?
11:42  Share Your Data

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