It’s time to talk about the elephant in the room. Not the Google sized one shifting the SERPS. The other one… Ezoic.
Ricky & Nathan discuss the recent concerns with Ezoic, some questionable decisions that have been made, and whether they are right for bloggers.
02:08 The Latest Google Update
08:33 Ezoic
26:40 Advice for New Bloggers
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In this episode, Jim and Ricky introduce “Backfire” their new youtube channel. They dive into the details of the channel and what they are hoping to get out of the project.
Should you ever throw out a video without publishing? We do. Here are the guidelines we use to determine if you should toss or publish when things go wrong. Main Topic: Graveyard Videos 01:59 Technical Difficulty06:16 Audience Mismatch13:08 Not Uniquely Helpful17:39 Doesn’t Hook20:24 Momentum22:19 A Caveat
To grow a significant audience on YouTube in 2026, you need to implement advanced strategy and techniques. In this episode, Julia walks you through how to audit other channels in your niche to identify where you’re missing the mark. This exercise is extremely valuable if you take the time to practice it. Main Topic: An…
And we’re back! After a short podcasting hiatus, Nathan and Ricky are back answering your questions about website structure and categories and physical mailing lists. They also discuss that one time when we got hacked. As a reminder, this podcast will now release new episodes every other week on WEDNESDAYS. Main Topic: Community Q&A 00:43 …
Our plan was to pivot an existing channel and boost it with a 30-day content challenge. Instead, we learned something more effective and were able to test an interesting hypothesis about how YouTube evaluates and spreads re-purposed content. Tune in for all the details! Main Topic: We Found Something Surprising (Channel Pivot) 01:04 Pivoting &…
In this episode of the podcast we’re announcing plans for the new Project 12 Accelerator and giving updates on a few of the things we’re currently testing. Nate & Anna also give an update and tips of YouTube shorts. Main Topic: P12, Updates, & Shorts 00:40 P24 Question: YouTube Info Videos 03:52 Project 12 Accelerator…
