Episode 229

Do you include sources in your blog posts? Should you? Nathan & Ricky discuss best practices for citing coursing in the blogging industry, when you need to cite sources, and the value of a source. They also discuss custom homepages. Main Topic: Authority & Sources 03:12 P24 Question: Sourcing Articles 04:01 What Sources are OK?…

Ryan Trahan is a popular YouTuber who catapulted to fame with his viral Penny Series, but he didn’t start out with instant success. In this episode, we’re taking a look at Ryan’s journey, factors that may have contributed to his success, and why it matters to you. “Dabbling is the enemy of a pivot.” –…

We have VERY special guests Nate & Ricky on today to chat about retention. Nate shares his observations on an effective format for delivering information to increase your retention rate. Ricky adds how this method has direct takeaways to blogging too.  Main Topic: Retention 01:05 P24 Question: College & Entrepreneur 10:17 P24 Question: Image Use…

Everyone obsesses over hooks (rightfully so), but we don’t spend enough time strategizing endings. Which is weird, because the last 60 seconds of your video is where you have the chance to send someone to another video on your channel or somewhere else. In this episode we get into why so many videos die a…

In Episode 96 Jim & Ricky discuss ethics in marketing, what marketing is, and lessons learned from considering other viewpoints.  Main Topic: Ethics of Marketing 00:40  Ethics 01:34  Scarcity & Sales 08:46  Marketing  10:22  Crossing the Line 12:23  Personal Ethics 23:14  Quitting Cancel Culture

Choosing your niche isn’t a one time thing, it’s an ongoing process. Ricky and Julia talk about the biggest mistakes and how to change your thinking to avoid them. “We can’t emphasize enough how crucial it is for YouTube to be able to clearly know who you are targeting.” – Julia “You never really stop…