Episode 98

We’re digging in on the details of the WorkPrep.com case study. The guys discuss possible implications for EAT, YMYL, and the content mix. We also walk through 3 ways to better tee up your answer paragraph and front-load your snippet. 

Main Topic: WorkPrep Case Study

01:05  P24 Question: Changing a Resource Page to a Post
02:15  P24 Question: Tutorial Videos in Posts
03:28  P24 Question: Response vs Staple Post
05:38  P24 Question: Plugin
06:05  P24 Question: New Affiliate Course
12:58  WorkPrep.com
21:08  No Link Mentions
26:58  Backlinking
29:37  P24 Takeaways
33:46  3 Ways to Tee Up the Answer Target
39:13  Front-loading the Snippet

Related Articles

  • Episode 66

    Jim & Nathan discuss ways to manage the “down side” of building the business. They offer tips for diversifying your marketing streams, pricing, membership opportunities, and adding additional sites. Main Topic: How to Manage the Down Side 00:45  P24 Question: Brand Deals for YouTube Reviews04:45  P24 Question: EAT for Multiple Sites05:50  Protecting the Down Side08:29 …

  • Episode 41

    In Episode 41, Jim and Ricky talk about planning your website’s revenue. You can make years worth of mistakes if you don’t have a plan for each of your business’s income streams. Jim and Ricky share some examples from their experience in internet marketing where excitement and ambition actually slowed their success. These are their…

  • Episode 295

    Whether it’s summer vacations or holiday plans, it can be hard to publish consistently during busy seasons. Julia and Ricky share tips that have helped them keep publishing even when time is tight. Main Topic: Strategies for Publishing During Busy Seasons 01:50  Working Phases03:26  Travel Time04:19  Filming More Than You Publish07:50  Making the Process Faster12:05 …

  • Episode 273

    Your next idea could win you more than just an awesome video. Our friends at Spotter Studio are hosting an ideation contest and we’re giving you the inside scoop! “Really good storytelling starts with a really good idea… A good idea is way more than just a good topic.” – Ricky Main Topic: Your Next…

  • Episode 159

    Nathan and Anna discuss the benefits of Battleshipping your content to keep it working for you. They also answer member questions around niche selection, traffic, and categories. Main Topic: Battleshipping 00:31 P24 Question: Christian/Ministry Niche04:49 P24 Question: Ranking but No Traffic07:28 P24 Question: Categories & Duplicate Content09:04 Battleshipping10:25 When Should I Battleship?13:08 Why Battleship?15:44 Pre-Project…