Blogging Podcast

  • Episode 240

    Writing is a crucial skill for anyone making a foray into the blogging world. However, for most of us, writing in a way that is helpful, concise, and effective is not a skill that comes naturally. Ricky and Nathan chat about the recent Google Updates, what it has taught us about how we write, and…

  • Episode 239

    It’s time to talk about the elephant in the room. Not the Google sized one shifting the SERPS. The other one… Ezoic. Ricky & Nathan discuss the recent concerns with Ezoic, some questionable decisions that have been made, and whether they are right for bloggers. Main Topic: Ads, Algorithms, & Ezoic – Oh My! 02:08 …

  • Episode 238

    Some members may be shocked to find that we have used keyword research tools. Nathan & Ricky discuss when you might use them and when you probably shouldn’t. Spoiler: It’s not what you may think. They also delve into success indicators that can help you when identifying competition and leveling up your blogging skills. Main…

  • Episode 237

    We’ve polished up the crystal ball and are taking a look into the future! Nathan & Ricky give their predictions on trends and changes for the blogging industry this year. Main Topic: 2024 Blogging Industry Predictions 01:21  P24 Question: Response Posts Writing Time10:18  P24 Question: Organizing Blog Posts14:45  Predictions15:30  Google Updates17:34  AI & Content20:24  Writing…

  • Episode 236

    In the final episode of the Google Update Recovery mini-series, Nathan & Ricky discuss the when and how to evaluate your content and move forward. Main Topic: Google Update Recovery, Part 5: After It Settles 00:49 How Long Should You Wait?04:48 Data to Evaluate10:14 Investigating New Opportunites13:13 Getting Traffic Back & Loss Aversion22:40 P24 Question:…

  • Episode 235

    In part 4 of our Google Update Recovery miniseries Nathan & Ricky discuss different types of diversification to limit them impact when one source dips. Main Topic: Google Update Recovery, Part 4: Diversifying 00:41 P24 Question: Standalone Blogging 03:25 The 5 Forces 13:18 Traffic Diversification 27:14 Income Diversification

  • Episode 234

    Next up on the Google Update Recovery Mini-series: Content. Should you keep creating? Update old content? Nathan & Ricky discuss what to consider in your content plan post-update plunge. Main Topic: Google Update Recovery, Part 3: Content 01:44 Role of Content 02:40 Continuing to Create 18:34 Existing Content 29:30 Affiliate Links 33:30 Original Images

  • Episode 233

    Nathan and Ricky continue the discussion on actions to take after a Google Update rocks your site. They discuss the importance of building a brand and growing your EEAT and give specific examples on ways you can do that. Main Topic: Google Update Recovery, Part 2: EEAT 01:23  EEAT08:24  Credentials & Experience15:10  Community Participation18:21  Referencing…

  • Episode 232

    Sooner or later happens to all of us. A Google Update shifts content and rankings and our traffic suddenly drops. Nathan & Ricky talk through actions you should take, and not take, immediately after your site takes a hit from an algorithm update. This is the first episode in a mini-series on recovering from a…

  • Episode 231

    Do you include sources in your blog posts? Should you? Nathan & Ricky discuss best practices for citing coursing in the blogging industry, when you need to cite sources, and the value of a source. They also discuss custom homepages. Main Topic: Authority & Sources 03:12 P24 Question: Sourcing Articles 04:01 What Sources are OK?…