For most people the most effective thing you can do right now to up-level your content for the time and effort that it will take is making better thumbnails. Julia walk through different exercises you can do to increase your understanding of good thumbnails & some “Rules of Thumb” (see what we did there?!) of how to avoid common mistakes.
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In this episode Nathan & Julia discuss the two tools they think every YouTuber needs to try out and the benefits each can offer. And the best news… both have options that are FREE! Main Topic: Two FREE Tools You Need to Try 01:51 Spotter10:01 ClickUp Additional Resources Spotter (extended trial for IS followers) ClickUp
In this episode Nate & Ricky dive into best practices and ideas for channels that create series videos. They share their recommendations for producing series videos in a gaming entertainment channel. They also respond to a member question about A/B testing. Main Topic: Series Channels & A/B Testing 02:58 YouTube & Series 04:28 Recommendations for…
Pivot! Nate & Ricky are discussing when and how to pivot the topic or archetype on your YouTube channel using the Ghost or Stated pivot strategies. Main Topic: Pivoting Your Channel 01:03 Pivoting Your Channel 02:36 Broadening Audience 03:43 Understanding Your Audience & Archetype 07:23 Large Pivots & Topic Overlap 09:45 When to Pivot 10:10…
Bullet point outlines, full scripts, and my personal favorite: casual scripting. There are so many ways to script (or not script) a YouTube video. Let’s figure out which one is best for you with your channel. Main Topic: Which Scripting Style is Best for You? 00:38 Outlining01:20 Full Scripted02:46 Casual Scripted06:23 Off the Cuff09:03 Using…
We’re back from VidSummit with loads of information to share with you! In this episode Nathan and Julia discuss some of their key takeaways and lessons learned. Main Topic: VidSummit Recap – Our Biggest Takeaways 00:31 Host Q&A 01:46 Daily Hack: Interviews at Industry Events 06:04 P24 Question: Using Music Clips in Videos (see post…
In response to our YT Thumbnail A/B tests, we were contacted by YouTube. Listen in to hear what the YouTube had to say, some further insights, and what we think moving forward. Main Topic: YouTube Responds to Our A/B/C Testing Results 00:20 YouTube’s Response03:26 Statistical Significance05:22 Winner v Preferred v Inconclusive11:39 Watch Time & Creator…
