YT Episode 116

YouTube recently announced some changes that may have you packing up those short Shorts and evaluating the length of your YT ….wardrobe. Could shorts be back in for YT creators? Or is it time to retire that trend? Listen in as Nathan and Ricky discuss what we know so far and how the change may impact creators.

Main Topic: YT Short Length

01:20  YT Announcement
06:08  Pros & Cons of Short Length
11:23  Audience Mindset
13:57  Evolution, Value, & Strategies
17:52  Are Shorts Worth It?
18:58  Watch Time & Monetization Projections
25:12  One Caveat: Splitting Your Audience

Other Resources

Watch Julia’s Recap on the YT MadeOn Conference: https://youtu.be/mcjSkpqcsIA?si=Dxty-V-1T9kzk-4n

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