Episode 53

Jim, Nathan, and Freddy discuss commoditization, creating content that is life changing for the user vs content the user searches and never returns to.   They discuss ways to de-commoditize your business.

Main Topic: Commoditization

00:23  What is Commodity Content?
05:50  Changes to Blogging
07:28  How to De-Commoditize as a Blogger
08:10  YouTube
10:45  Browser Notifications
12:06  More Pillar Posts
13:15  EAT
16:30  Other Alternatives
17:22  Instagram & Social Media
19:23  Building Community

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