Episode 53

Ricky is back from VidCon and is sharing his stand-out lessons learned. Listen in to hear his highlights on industry trends, things to watch, and new YouTube updates. Main Topic: VidCon Biggest Takeaways 00:15  VidCon vs VidSummit05:19  Sponsorships11:29  YT Community Tab12:30  Vertical Lives13:26  Posting Different Formats15:28  Binge-worthy17:01  Media & YouTube

Jim & Ricky share their thoughts on using AI in the content creation process. They also discuss the basis and ethics for a SEO “Sniping” technique taught in the new blogging course. They answer questions about the transition of the Margin YT channel to Income School vlogs, when to rebrand, and embedding videos in post.  Main…

Nathan chats with Nate from Marketing about his current Income School project VidSchool. Nathan interviews P24 members Paul. Main Topic: YouTube 00:47  P24 Question: Considerations for P24 Site in Another Language 02:26  P24 Question: Should I Pay for Ads in a Crowded YT Niche 07:51  Income School Update from Nate 08:30  VidSchool/Content Warrior 10:42  52/24…

Ricky shares his top tier recommendations for books that would benefit content creators. He’ll talk through why this particular book will help creators and the impact it has had on him as a creator and business owner. Main Topic: The Creator Playbook (From My Favorite Books) 01:14  The YouTube Formula by Derral Eves08:45  Sponsor Magnet…

Nathan and Ricky continue with the mini-series discussing the Project 24 Blogging Timeline. They share key actions you should plan to take during the 7-12 month timeframe on your blog. Main Topic: Blogging Timeline – Months 7-12

In Episode 96 Jim & Ricky discuss ethics in marketing, what marketing is, and lessons learned from considering other viewpoints.  Main Topic: Ethics of Marketing 00:40  Ethics 01:34  Scarcity & Sales 08:46  Marketing  10:22  Crossing the Line 12:23  Personal Ethics 23:14  Quitting Cancel Culture