Episode 280

The first initial hurdle for any content creator is niche selection. But even after you’ve made that choice you still may need to rethink, fine tune, and pivot your niche. In this episode Nathan and Julia discuss steps you can take to evaluate your niche at any stage of your channel or site. “When you…

In the final episode of season 2 learn more about the nuts and bolts of Project Rexburg and how you can learn from this experience to level up your business.

Jim & Nathan give their recommendations and reviews for products and services from 2019. They weigh in on hosting, email/CRM, membership platforms, podcasting, video hosting, and tech. Main Topic: 2019 Recommendations and Reviews 00:35  P24 Question: Optimizing Older Content vs Creating New Content05:06  P24 Question: Concerns for YouTube Channels With the Same Name07:27  2019 Recommendations…

Growth means change. We’re discussing how to delegate and handle tasks as you scale your business. We also answer questions regarding search analysis, website categories, and authority sites. Main Topic: Scaling & Delegating 00:36 Income School Updates 01:15 Delegating 10:05 Processes & Systems 15:34 Time Value 24:55 P24 Question: People Also Ask vs Search Terms…

Nathan & Anna share some projects the Income School team has on their plate. They discuss plans for some of the sites in our portfolios and strategies that you can implement as you site grows. Main Topic: Strategies for Growth 00:41 Income School Portfolio Update 04:11 Adding Video to Posts 09:17 Deeper Content 13:35 Monetization…

YouTube says their Shop feature gives creators new ways to earn. But what happens when the platform that controls discovery also has a growing stake in turning every video into a storefront? In this episode Julia unpacks the affiliate model behind YouTube Shop, temporary creator-friendly commissions, product tagging, and the promise of “discoverability.” Is “Shopping”…