Episode 218

The Content Warrior Challenge kicks off this month in Project 24 and we want to talk about CONTENT. Ricky & Nathan discuss the types and purpose of long “ultimate guide” type content. They also discuss the current state of ads and what that means for Project 24 members.

Main Topic: The King of Content

00:10 Content Warrior Challenge
01:28 P24 Question: Pillar Posts, Content Clusters, & Ultimate Guides
07:45 Building Authority
09:20 Depth vs Word Count
11:35 The Current State of Ads
15:41 Playing the Long-Game

 

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