Episode 160

In Season 3, Jim and Ricky talk about finances and other considerations for bloggers as they go from very little income to a full-time income from their sites. In this episode, they talk about getting your finances organized and setting a goal for your Project 24.

In this episode we discuss the recent BERT update and best practices for outsourcing your content. Main Topic: BERT & Outsourced Content 00:40  Google Algorithm Update/BERT04:38  Ranking/Seasonal/EAT09:40  De-Commoditize16:57  Project Rexburg18:42  Outsourced Content Best Practices22:01  TextGoods

Nathan & Nate are taking over and answering your questions. They discuss topic authority, sponsored videos, and email building. They also review member situations for using premium content as lead magnets, mini-courses, sales funnels, or freebies. 00:00

Jim & Nathan discuss ways to manage the “down side” of building the business. They offer tips for diversifying your marketing streams, pricing, membership opportunities, and adding additional sites. Main Topic: How to Manage the Down Side 00:45  P24 Question: Brand Deals for YouTube Reviews04:45  P24 Question: EAT for Multiple Sites05:50  Protecting the Down Side08:29 …

In part 2 of our “Your Best Year Ever” mini series, Nathan Ricky and Jim discuss financial considerations for the end of the year. Planning ahead with expenses and taxes can save you money down the road.  Main Topic: Business Financial Considerations “Your Best Year Ever” Mini Series 00:54  P24 Question: Search Analysis 02:35  P24…

Forget chasing algorithms and posting into the void. In this episode, Nathan and Julia dive into the power of building communities. That means a Facebook group, forum, or even in person space where your audience can actually connect. We talk about shifting from broadcaster to host: your job isn’t just to show up, it’s to…