Episode 206

Expertise is one of the big “E”s in Google EEAT. Ricky, Anna, & Nathan talk about capitalizing on your expertise or incorporating experts in your blog to gain more site authority.

Main Topic: Experts

02:04  Why You Need An Expert
03:40  Expert vs Professional
08:25  Finding Sources
14:51  Citing & Giving Credit
17:02  P24 Question: Mindset & Visualization Niche
20:59  P24 Question: Changing Languages

Related Articles

  • Episode 54

    Backfire Update: 9 Weeks Down. Jim and Ricky share the results they are seeing from following the P24 Youtube course. Main Topic: Backfire Update & YouTube 00:15  Backfire Update05:50  P24 YouTube Course06:45  Content Mix on a New YT Channel08:56  Bridge Videos13:43  Wagon Wheel Approach16:24  YT Monetization21:52  What Now? Tips to Move Forward

  • Episode 335

    Nathan & Julia are talking through their trust issues with AI and other LLMs. Listen in for their tips on making AI a thought-partner instead of a thought-leader and avoiding the false sense of security AI content gives. Main Topic: Managing AI Trust Issues 00:13  NEW AI Cohort01:20  AI Value05:51  Guardrails & Variables12:40  Verifying18:11  Wasting…

  • Episode 268

    The first initial hurdle for any content creator is niche selection. But even after you’ve made that choice you still may need to rethink, fine tune, and pivot your niche. In this episode Nathan and Julia discuss steps you can take to evaluate your niche at any stage of your channel or site. “When you…

  • Episode 124

    Nate & Anna are answering your questions regarding YouTube. Nate share some interesting insights of hashtags and calls to action.  Main Topic: YouTube Developments 00:38  P24 Question: Disabling Comments 05:05  P24 Question: Video Intros 08:45  P24 Question: YT Script for Blog Post 10:55  Hashtags 14:06  Call to Action (CTA) 19:51  Negative Comments

  • Episode 106

    There are some big shakeups on the horizon in SEO. Jim, Nathan, & Nate talk through potential changes with Google’s November Core Update, the effectiveness of YouTube Shorts vs Stories, and Apple possibly getting in the search game. Main Topic: Changes in SEO 00:24  Google Passage Indexing 05:22  Stand Alone Subheadings 08:04  Answer Targets within…

  • Episode 307

    The last few months of the year have the potential to be the most profitable time period for your channel or blog. Nathan & Ricky talk through strategies that can help you optimize your earning potential. Main Topic: How To Turn Q4 Planning Into Monetization Momentum YouTube Channel Mentionedhttps://www.youtube.com/user/penguinz0